May 25
By:
Filed under: Marketing Technology.
My sister put mustard on french fries. Not because she likes the way it tastes. The line for the ketchup was too long. What are Read the full article…
Topical thought.
The Buyer's Journey
A step-by-step model of the stages and content required to move a strategic decision maker to purchase.
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May 25
By: Lyle Jordan
Filed under: Marketing Technology.
My sister put mustard on french fries. Not because she likes the way it tastes. The line for the ketchup was too long. What are Read the full article…
Jan 24
By: Lyle Jordan
Filed under: Marketing Technology.
Passive profiling, verb: 1. Surveying your audience through actions rather than questions; then using this information to provide the answers your audience needs. Like magic, Read the full article…