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The Buyer's Journey
A step-by-step model of the stages and content required to move a strategic decision maker to purchase.
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Nov 13
By:
Filed under: Marketing Life.
November 13, 2010 Today is my birthday. Anyone who knows me well will know that I’m really not much into celebrating birthdays. It’s really not Read the full article…
Jan 7
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Filed under: Marketing Life.
Happy New Year on behalf of Babcock & Jenkins and our entire team! I am continually amazed how quickly a year zips by. But Read the full article…
Feb 5
By:
Filed under: News and Events.
It’s hard to believe another year has come and gone. It seems like the millennium was just yesterday. If you were around during those times Read the full article…
May 8
By:
Filed under: Marketing Technology.
Sore subjects at B&J. We know firsthand that, by themselves, innovation and performance do not always equate to competitive advantage. We’ve always used innovation to Read the full article…
Lauren
VP of Strategic Planning
Eric
Media & Analytics
Colin
Creative Director
Denise
President
Julie
VP Creative
Carmen
Social Media & Content Strategist
