Topical thought.
The Buyer's Journey
A step-by-step model of the stages and content required to move a strategic decision maker to purchase.
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Dec 15
By: Eric Wittlake
Filed under: Marketing Life, Marketing Technology.
Headlines and research highlight the performance of audience targeting models, which allow advertisers to buy media across an ad network or exchange reaching only individuals Read the full article…
Dec 1
By: Carmen Hill
Filed under: Creative Lab, Marketing Life.
“Social media is a tool: it’s like a knife; you can perform life-saving surgery or you can cut someone up.” – Kalei Taylor, Portland (Oregon) Read the full article…
Lauren
VP of Strategic Planning
Eric
Media & Analytics
Colin
Creative Director
Denise
President
Julie
VP Creative
Carmen
Social Media & Content Strategist
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